Casino Marketing & Technology Conference

JULY 23-25 | 2019


PRODUCED BY Casino Journal

schlechtLeana Schlecht
Director of Marketing
Lake of the Torches Resort Casino

Leana is the Director of Marketing at Lake of the Torches Resort Casino, which is located in the heart of Wisconsin’s Northwoods. She oversees the entire marketing operations, which includes the player’s club, guest services, host division and the casino’s in-house marketing agency.

She has over 15 years’ experience in the casino marketing industry. Leana began at Lake of the Torches as an intern in the Marketing Department while attending college. She transitioned into Marketing Coordinator after serving as the property’s Banquet Sales Manager, and became Marketing Manager in 2006.

Leana became the Director of Marketing in 2012. During her tenure as Director of Marketing, Leana has managed the installation of an online gaming platform on the casino’s website. She is an active Board of Director for the Lac du Flambeau Chamber of Commerce and promotes Lac du Flambeau to the thousands of visitors that travel to the area throughout the year.